Eurovision Sport extends deal with A.S.O.
February 17 th 2020 - 10:30
In the context of its collaboration prolongation with both A.S.O. (for media rights on the Tour de France) and Unipublic (for media rights on La Vuelta), Eurovision Sport also announced this deal would also include several women’s races for the first time: La Course by Le Tour avec FDJ, Liège-Bastogne-Liège and Flèche Wallonne women’s races from 2020 in the Tour de France agreement and, in the Vuelta agreement, the Ceratizit Madrid Challenge by La Vuelta and Clásica San Sebastian women’s races from 2021. These additions affirm Eurovision Sport’s continued commitment to develop women’s cycling and to offer the widest range of sports rights for EBU member broadcasters.
Eurovision Sport Head of Cycling Frederic Sanz said: “Thanks to the ideal combination of EBU Members and Eurosport platforms, Eurovision Sport continues to showcase the best of cycling throughout Europe. We are in addition particularly happy to strengthen our commitment to women’s cycling and more generally to women’s sport with those races widely exposed throughout Europe.”
ASO Managing Director Yann le Moenner added: “the EBU will be a great asset for the promotion and development of women’s cycling for which we intend to produce and distribute new events live starting 2020.”